On October 19, 2018, the Royal Industrial Club in Amsterdam together with the Embassy of Ukraine in the Netherlands organized a presentation of the investment potential of Ukraine under the slogan "Invest in Ukraine now. Innovation and opportunity ". Presentations were delivered by Oleksii Pavlenko, ex-Minister of Agrarian Policy and Food, co-chairman of the Ukrainian-Netherlands Business Council and Danylo Bilak, Chairman of UkraineInvest, Investment Promotion Office, advisor to the Prime Minister of Ukraine.The speakers informed the participants of the state of reform in Ukraine, business climate, available international trade promotion instruments and promising sectors for investment in the Ukrainian economy.